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Highlighting JAPAN

May 2018

Food and Agriculture Marketplace Potential

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THEME FOR MAY
Food and Agriculture Marketplace Potential

This month we feature some of the bumper crop of ideas that everyone from the government to local communities and individuals have come up with to energize Japan’s agricultural realm.

FEATURES

Growing Japan’s Global Food and Agriculture Marketplace Potential

An interview with Koji Inoue, Director-General of the Food Industry Affairs Bureau in the Ministry of Agriculture, Forestry and Fisheries

Powdered Green Gold

Japan’s powdered green tea, matcha, is gaining fans worldwide for its taste and health benefits

Immersed in Farmhouse Culture

Homestays in Japan’s rural farming villages give visitors deep insights into local culture and people

Waste Not

An academia, industry and government tie-up is creating hit regional products using agricultural products once discarded

Technology and Strawberries

A town is producing premiumgrade strawberries using IT to keep greenhouse environments optimal

The Future of Rice

Selective breeding research in Japan is sprouting many new varieties of rice that are easier to cultivate and more flavorful

Local Production for Local Consumption through School Lunches

A city in Shizuoka Prefecture sources local produce for school lunches, contributing to the community

Local Residents Protect Local Landscapes

Citizen-backed initiatives and local ownership are helping to preserve Japan’s verdant rice terraces for future generations

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